Built for IT VAR sales professionals

Stop guessing your margins.
Price with proof.

AI-powered margin intelligence that accounts for OEM, segment, competition, services, and 16 more factors.

Free forever for individual reps. No credit card required.

How it works

Three steps to better pricing

01

Enter your deal

OEM, segment, deal size, deal reg, competitive pressure — takes 30 seconds.

02

Get your score

Instant AI-powered margin recommendation with confidence level and win probability.

03

Close with confidence

Use the data to negotiate better, justify pricing, and protect your margins.

Features

Everything you need to price deals right

AI Margin Intelligence

22-rule engine + AI scoring evaluates segment, OEM, competition, deal reg, services, and more for precise margin guidance.

Three Margin Bands

Conservative, recommended, and aggressive targets — know where to hold firm and where you can stretch.

Win Probability

See how likely you are to win at each margin level, based on deal characteristics and competitive dynamics.

Score Drivers

Every adjustment is explained. Understand exactly why a margin was recommended — no black boxes.

PDF Quote Upload

Upload quotes from Cisco, Dell, HPE, or others — we extract deal data and score it automatically.

Deal History & Trends

Track your margins over time. See which OEMs you price well and where you leave money on the table.

Ready to stop leaving margin on the table?

Join IT VAR reps who price with data instead of guesswork.